Here are some thoughts on choosing the right tagline for your business! “The broader your tagline is, the more often people will forget about your product. The more focused it is, the more people will think about your product when a specific, real-world scenario happens. Then that tagline gets triggered, and they think about your…
Everyone is getting ready for the summer heat to give way to cooler autumn temperatures. It’s been a hot summer for everybody, with many areas of the US reaching all-time record highs. Because exposure to extreme heat can be unbearable and dangerous for people, we typically forget about the impact it can have on other…
Color could never be a bad thing. Nevertheless, certain combinations of colors simply do not work. This can be due to the combination is too grating, or possibly it is due to the common preconceived idea concerning the color combination that is tough to ignore. Rain of shine, businesses should be aware of these color…